Etiqueta de registo: 00858cam 02200253 04500
001 1787319
003 http://id.bnportugal.gov.pt/bib/porbase/1787319
005 20030601014500.0
010 ## $a84-7615-930-7$d2678 ptas
035 ## $684370
095 ## $aPTBN00897948
100 ## $a19970203d1992 k y0pory0103 ba
101 1# $aspa$ceng
102 ## $aES
200 1# $aLa voz del mercado$ela venteja competitiva a través del uso creativo de la información del mercado$fVincent P. Barabba$fGerald Zaltman
210 ## $aMadrid$cMcGrawHill,$dD.L. 1992
215 ## $a290 p.$d30 cm
225 2# $aSerie McGrawHill de management
312 ## $aTít. orig.: Hearing the voice of the market
675 ## $a339.13$vBN$zpor$3290244
675 ## $a339.16.012.33$vmed$31376116
700 #1 $aBarabba,$bVincent P.$31376022
701 #1 $aZaltman,$bGerald$4070$3258770
801 #0 $aPT$bBN$gRPC
977 ## $1339.13 BAR-VOZ$2coop$4ESCES$6mq1092455$7bc$8coop$9ESCES$b660/97$k0
998 ## $aECE1-49