Etiqueta de registo: 01248cam 2200385 450
001 364721
003 http://id.bnportugal.gov.pt/bib/porbase/364721
005 19981230000000.0
010 ## $a972-20-1021-2
021 ## $aPT$b59913/92
035 ## $a(bn)364721
095 ## $aPTBN00389320
100 ## $a19920803d1992 m y0pory0103 ba
101 1# $apor$cfre
102 ## $aPT
105 ## $aaf j 001yy
106 ## $ar
200 1# $aMercator$eteoria e prática do marketing$fJacques Lendrevie, Denis Lindon$g[trad. e adapt.] Pedro Dionísio, Vicente Rodrigues
205 ## $a1ª ed
210 #9 $aLisboa$cD. Quixote,$d1992
215 ## $a516 p., XLVIII p.$cil.$d23 cm
225 2# $aGestão & inovação$v1.$iCiências de gestão
304 ## $aTít. orig. : Mercator - théorie et pratique du marketing
606 ## $aMarketing$j[Manuais]$2SIPOR$31605826
675 ## $a658.8(035)$vBN$zpor$3837101
675 ## $a659.1(035)$vBN$zpor$31246294
675 ## $a339.13(035)$vBN$zpor$31246295
675 ## $a339.18(035)$vBN$zpor$31246296
700 #1 $aLendrevie,$bJacques$369285
701 #1 $aLindon,$bDenis$4070$369286
702 #1 $aDionísio,$bPedro$4730$369287
702 #1 $aRodrigues,$bVicente$4730$371661
801 #0 $aPT$bBN$gRPC
966 ## $c2$lBN$mFGMON$sS.A. 74614 V.$x1
966 ## $c2$lBN$mFGMON$sS.A. 74614 V.$x1
966 ## $lBPMP$mBPMP$sD4-2-55[1]
966 ## $lESACB$mESACB$sE70-14279
966 ## $lISEC$mISEC$s2A-3-15
966 ## $lUCBG$mUCBG$s6-66-2-36
966 ## $lUNLGE$mUNLGE$sMK/329/A
997 ## $aBIBEOD